Before I talk of hindrances, I have to admit that am in love with where Kenya is and where its headed with the ICT craze and the trends in technology acceptance in our corporates, SMEs, homes, schools and other institutions, including government which has extremely deployed moves to take us to the next step. Our information ministry PS, Dr. Bitange Ndemo is a great asset and I do hope he gets to finalize his ICT dreams for the country.
Now back to the hindrances, talking of this from my at least 8 years on the industry.
Kenic
Kenic to me has always been a major drag of the web industry in Kenya. With heavy pricing, the number of Kenyans who own TLDs compared to those who own the local domain is greatly a pathetic comparison. I own and manage for clients at least 245 domain names. Out of those, only 12 are .ke and its a shame most of my clients are Kenyans. If only Kenic could work on a better pricing, I am sure we would see the rise of local names in a good trend.
The other thing Kenic needs to take care of is automation of the registration process. I know there are registrars in between but Kenic should allow them to have an API to have automated purchases of domain names.
DNS refreshing is another of Kenic’s flaws. I hear they refresh DNS every 2 hours but to me it sounds like a big lie. I have registered a name and waited over 5 hours for DNS while if I register a .com, it takes under 5 minutes.
We have people in the web industry sitting on the board and Moses Kemibaro is one of them and these issues should be raised and addressed to have more people going for the local domain.
Mobile Operators
Am not one of those people who carry multiple phones (Neither do I have a chinese phone with 2 lines and a fire extinguisher). The greatest way to push content into the end user is by use of the mobile phone. A huge percentage of Kenyans who have access to the internet are on mobile connections. Niko na Safaricom, so I will talk about them. When you get to their Wap site, you get a host of content that they are vending in partnership with their providers. When you scroll further they have a ticket sales for the travel industry, again which they co-run with Bernsoft. After that, there are “LINKS”. Its funny that all the links are to Facebook, Twitter, Goal.com, Google, Gmail, and only like 2 links to local sites. I feel like the big player is afraid of boosting local talent maybe coz of competition? Well, my point is that as a service provider to us developers, our mobile operators should compliment our services and not kill us with their big resources.
While we have projects like the iHub, where are the operators? We are busy trying to develop more content that can drive traffic (which will make money for the operators) to our local sites. The operators as part of their CSR should get involved and support local developers and not fight them. Someone do something.
ISPs and Bandwidth Prices
The general consumer has their mobile operator as their ISP as well. Bandwidth is extremely expensive and embarrassingly slow compared to some countries that we are competing with. I urge the players to come up with innovative ways of reducing costs like Loopnet (Read a post by Moses Kemibaro) has done. The more accessibility we have, the better for the industry.
Creative Content
Finally, consumers are not choosy of where the content comes from as long as its great content. So developers need creativity and innovation to come up with great content that everyone will appreciate.
Mainstream Media
The media should embrace nu-media and move with times. While Nation media thinks the money is at classifieds, we know how much power there is in information. Nation media and other corporates need to start looking at the great potential that is in local content and start investing in it. The mainstream media controls trends of how things are ran in our kind of economies. Promote local content and our nation will be moving ahead.
Challenge
While its great to use Facebook and Twitter, I think we need to get a little local. Let innovators come up with great local social networks that we can all be members of. Iborian.com is a great social network (with a few flaws that we can get the owner to work on), Whive.com is at it, John Karanja is doing a good job on it and even has a mobile version. We should promote our own and not view them as competition. Local Q & A at Majibu is also a great innovation that I think we should all engage in solving small issues and keeping a database for future reference since most issues are issues that other’s have experienced.
It is everyone’s duty to keep their role.